LifeHub
Project Category: Presentation Design
Year: 2020
Problem: The challenge was to design an effective commercial presentation for LifeHub's ambassador program in Hong Kong, catering to a diverse group of social media influencers. The purpose was to market LifeHub's wellness clinic in a compelling way to influencers of all age groups while ensuring that the message was not only engaging but also appealing enough to incite interest and participation. A secondary challenge was to craft this presentation in a way that it could stand out in the highly competitive influencer marketing landscape, where influencers are continually exposed to various campaigns and promotional content.
Solution: To address these challenges, I developed a vibrant, trendy, and eye-catching presentation that incorporated the essential aspects of LifeHub's wellness offerings. I utilized modern design principles, ensuring that the presentation was visually appealing and carried a potent mix of information and aesthetics. By incorporating photos from previous participants, I was able to build credibility and create an emotional connection with the influencers, leading to increased engagement and participation in the ambassador program.
